Category

Customer Engagement

Customer engagement refers to the active connection between a customer and a brand. Engaged customers make more repeat purchases, promote the brand, and demonstrate more loyalty overall. Great customer experience is an important component of any customer engagement / re-engagement strategy.

3 Steps to Keep Customer Engagement High

Customer_engagement

Customer engagement is part of the customer experience. Being a core element of the customer journey, it’s important to understand the role it plays, how you’re approaching it from a brand perspective, and how to keep improving it over time. Keeping customer engagement high will automatically create a better customer experience. Read More…

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