Enteractive, the leader in player reactivation and retention, has announced a partnership with Hero Gaming where Enteractive’s (Re)Activation Cloud platform will be deployed across Hero Gaming’s global portfolio of Casino and Sports brands. The focus will be on both activating NRCs to NDCs and reactivating dormant player accounts.
Customer engagement is part of the customer experience. Being a core element of the customer journey, it’s important to understand the role it plays, how you’re approaching it from a brand perspective, and how to keep improving it over time. Keeping customer engagement high will automatically create a better customer experience. Read More…
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