Skip to main content
Tag

customer journey map

Customer Journey Map

How to create an effective customer journey map

By Customer Acquisition

Many operators struggle to identify the key characteristics of their audience and the journey they take from prospect to customer. The easiest way to start is with the 3 stage funnel. Each of the 3 stages defines the current behaviour and thought process of the prospect at that particular stage. It’s important to find ways of understanding what it’s like to be in your customers’ shoes.

Read More